To culture, good and bad are a cosmic conflict between righteousness and evil, while in nature it is the basic biological binary of beneficial and detrimental, the 1/0 of sentience.

This is because the function of culture is to get the entire society to function as one organism.

Synchronization is centripetal, while harmonization is centrifugal. Energy radiating toward infinity, as structure coalesces toward equilibrium. Between black holes and black body radiation.

So there are nodes and networks, organisms and ecosystems.

Sustaining a healthy balance requires some degree of fluctuation, not just a focus on the totem at the center, whether it is some amorphous deity, or the bottom line, because we then spiral into the abyss.